SMITH OPTICS
Art Direction
Line Planning
Textile Design
CMF Design
SMITH OPTICS
Art Direction
Line Planning
Textile Design
CMF Design
PHOTOGRAPHY
Mark Welsh
Tal Roberts
Colors, Colors, Colors!! Smith is only a few years old in the bike industry. Even with a short lifespan thus far, they hold a healthy share in the market and is a force to be reckoned with. My role as Art Director is to develop and lead color, material and finishes (CMF Design) on our product.